MARKETING MANAGEMENT

TECH INDUSTRY

Bederman Reference

Proven during my work with TouchStar Software (Aurora, Colorado), where Steve Bederman was then the CEO for this telecommunications software developer.

I developed the slogan — and consequent brand — significant in setting TouchStar apart from its competitors (and since used in variation by numerous businesses):

Contact Center Solutions:  Our Passion…Your Future!

  • Press Releases
  • Print Advertising
  • Digital Advertising
  • Brochures
  • Trade Show Collateral
  • Google Analytics
  • Marketing Plans
  • Annual Budgets
  • Staff Management
  • Collaborator (Sales and Tech Teams)

TouchStar_Print Ad              TouchStar Brochure

TouchStar Press Release

Debt Collection Litigation System (DCLS)

Marketing Manager responsible for developing go-to-market strategy from R&D to the private sector for this first ever “integrated collections and litigation web-based solution created [by Data Transformation Corporation] for the accounts recovery management (ARM) industry” (now DCLS Plus).

Business Development

  • Successful authorship of responses to RFPs
  • Creative solutions
  • S.M.A.R.T. team assembly
  • Articulate presentation of high-level and complex concepts
  • Strategy development

                                    Marketing Plan Draft

LEADERSHIP FOCUS

CQ + EQ + IQ FOR INDIVIDUAL TRANSFORMATION

Cultural intelligence is related to emotional intelligence, but it picks up where emotional intelligence leaves off. A person with high emotional intelligence grasps what makes us human and at the same time what makes each of us different from one another. A person with high cultural intelligence can somehow tease out of a person’s or group’s behavior those features that would be true of all people and all groups, those peculiar to this person or this group, and those that are neither universal nor idiosyncratic. The vast realm that lies between those two poles is culture.

Leadership Development           Leadership Development_2

Leadership Development_3

MANAGEMENT PROFILE

PROJECT MANAGEMENT CERTIFICATION EXAMINATION PREPARATION (January – March 2019)

INFJ        Predictive Index

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